Opens Dec 1.

Brand sentiment analysis

What does the world think of An Post?

The sentiment score is available in the full report.

Mixed

Score in full report

An Post faces a divided reputation centred on operational and service delivery challenges alongside some positive brand initiatives. Recent coverage shows frustration over AddressPal service closures, sorting office consolidations, and high fees, but the brand continues to receive recognition for cultural initiatives including Irish Book Awards and Traveller Pride stamps.

Cultural and Literary Recognition

An Post sponsors the annual Irish Book Awards and Bookshop of the Year programme, and recently unveiled Traveller Pride stamps in May 2026 celebrating Irish Traveller History and Culture, earning praise for recognising marginalised communities.

Detected concerns (locked)

Service closures and consolidation
Delivery delays and tracking issues
Fee increases and charges
Preview from Oct 19, 2026, read from news and web search results, Bluesky, Mastodon, Hacker News and App Store reviews. Brand-owned content excluded. Your report is made fresh when you order, with today's data. How it works

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An Post sentiment score
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