Opens Oct 17.

Brand sentiment analysis

What does the world think of Meta?

The sentiment score is available in the full report.

Negative

Score in full report

Independent coverage of Meta right now is dominated by legal and safety punishment stories: a record penalty of roughly $942m over child safety failures, a New Mexico jury finding the company liable on every count with a $375m verdict that escalated toward the billion-dollar mark, an investigation reporting Meta paid neo-Nazi content creators, and reporting that a sizeable slice of ad revenue was projected to come from scam and banned-goods advertising. Social conversation on Bluesky and Mastodon is overwhelmingly hostile, ranging from calls to delete Meta apps to a well-documented public back

Product-level goodwill for Quest, Horizon and Meta's AI models

The Meta Horizon iOS app holds 4.5 out of 5 across more than 210,000 ratings, with owners praising being able to call friends and manage the headset off-device and describing the Quest 3S as 'fantastic'. On the technical side, Meta's open model releases remain among the most heavily upvoted and disc

Detected concerns (locked)

Child safety verdicts and record fines
Smart glasses privacy and surveillance backlash
Scam, extremist and fraudulent ad revenue
Based on 128 independent public sources, brand-owned content excluded. As of Aug 9, 2026, from a free snapshot reading news and web search results, Bluesky, Mastodon, Hacker News and App Store reviews. A full report also reads X, YouTube videos and their comments, Reddit discussions, TikTok, Instagram, Amazon ratings, Google Reviews, and podcast episode titles and show notes, with no cap on the number of sources. How this score is calculated

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Meta sentiment score
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