Opens Oct 17.

Brand sentiment analysis

What does the world think of Screwfix?

The sentiment score is available in the full report.

Positive

Score in full report

Screwfix maintains strong positive sentiment driven by widespread appreciation for staff helpfulness, practical utility, and cultural ubiquity in UK DIY culture. Independent social conversation reflects genuine customer satisfaction with in-store experience and product range, though app usability complaints and executive pay disparity concerns surface as secondary issues. The brand ranks among the UK's most culturally embedded retailers.

Consistently helpful and knowledgeable staff

Multiple independent Bluesky users praise staff behaviour across branches, describing them as friendly, patient with questions, and genuinely knowledgeable - one user noted staff at a local Screwfix are 'the happiest workplace I've ever visited' and 'never look at you as if you're a wazzock when you

Detected concerns (locked)

App design and user experience issues
Executive pay inequality concerns
Based on 94 independent public sources, brand-owned content excluded. As of Sep 18, 2026, from a free snapshot reading news and web search results, Bluesky, Mastodon, Hacker News and App Store reviews. A full report also reads X, YouTube videos and their comments, Reddit discussions, TikTok, Instagram, Amazon ratings, Google Reviews, and podcast episode titles and show notes, with no cap on the number of sources. How this score is calculated

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Screwfix sentiment score
<a href="https://pollyx.org/en/sentiment/screwfix" target="_blank" rel="noopener">
  <img src="https://pollyx.org/api/badge/screwfix" alt="Screwfix brand sentiment score by PollyX" height="28">
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