What does the world think of Lush?

Lush enjoys strong product affection and an unusually loyal customer base: Yelp aggregates roughly 4.2 out of 5 across 7,000-plus US store reviews and the iOS app carries a 4.7 from over 10,000 ratings, with reviewers praising scents, ingredient quality, in-store staff and the current Moomin collaboration. Independent social conversation on Bluesky and Mastodon skews warm, especially around Lush's activist positions on trans rights, DEI and Palestine, which draw applause such as "Bravo Lush" and "Well done Lush" but also mark the brand as politically polarising. The clearest drag on sentiment