Opens Dec 1.

Brand sentiment analysis

What does the world think of New Balance?

The sentiment score is available in the full report.

Positive

Score in full report

New Balance commands solid brand loyalty and positive sentiment around product quality, collaborations, and lifestyle appeal, with particular strength in running performance and fashion collaborations. The brand ranks 7th in NPS among competitors and maintains a neutral-to-positive social sentiment; most recent coverage emphasizes design innovation, heritage models, and strategic partnerships spanning sports, fashion, and entertainment. Minor presence of criticism around pricing and legacy 'dad shoe' stereotyping does not materially offset broader affinity.

Strong product loyalty and design credibility

Users consistently praise New Balance shoes for durability, comfort, and value across multiple product lines.

Detected concerns (locked)

Pricing and premium positioning
Legacy 'dad shoe' cultural stereotype
Preview from Oct 28, 2026, read from news and web search results, Bluesky, Mastodon, Hacker News and App Store reviews. Brand-owned content excluded. Your report is made fresh when you order, with today's data. How it works

Get a fresh New Balance report

Made when you order, with today's data: every negative theme, a platform-by-platform breakdown, competitor comparison, audience profile and a step-by-step improvement plan.

Order a fresh report · €20.99
What do AI assistants say when asked about New Balance's category? See the New Balance AI visibility snapshot.

Show your score

Embed this live badge on your site - it updates automatically and links back to this page.

New Balance sentiment score
<a href="https://pollyx.org/en/sentiment/new-balance" target="_blank" rel="noopener">
  <img src="https://pollyx.org/api/badge/new-balance" alt="New Balance brand sentiment score by PollyX" height="28">
</a>

Explore other brand sentiment reports