Opens Oct 17.

AI visibility

What AI assistants say about Sky

We asked ChatGPT

“What are the best TV and broadband providers in the UK? Which would you recommend and why?”

Sky was among the recommendations

Also named:

Zen InternetHyperopticCommunity FibreVirgin Media O2BT/EE

“Short answer - there’s no single “best” UK supplier: the right choice depends on where you live and what you care about. Below are the leading providers by common priorities, with why you’d pick each and the main caveats. Top picks (by need) - Best overall customer satisfaction / “recommended” in consumer testing - Zen Internet (top Which? score, recommended provider for 2026). Great reputation for support and stable…”

One live question to one assistant, asked by PollyX on Oct 15, 2026 and asked again about once a month. Assistants answer differently every time, so this is a sample, not a score. The full check asks 12 buyer questions of nine assistants and records every page each one reads. How AI visibility is measured

Is Sky the first recommendation, and how is it described?

That was one question to one assistant. The full check asks nine assistants 12 buyer questions each, shows where Sky is first, listed or absent, who is named instead, which pages the assistants read, and what to publish to change it.

Looking for what real people say? See the Sky brand sentiment snapshot.