Opens Oct 17.

AI visibility

What AI assistants say about Reebok

We asked ChatGPT

“What are the best sportswear brands? Which would you recommend and why?”

Reebok came up only in passing

Also named:

NikeadidasUnder ArmourLululemonPatagonia

“Short answer: there’s no single “best” sportswear brand - best depends on the activity, your body, budget, climate and style. Below I’ll list widely respected brands by category, explain why they’re good, and give quick recommendations so you can pick the right one for you. Top brands by category (with why they’re good) - Nike - Best all-round performance + wide selection. Strong in running, training and lifestyle; e…”

B

80/100 AI-readiness

www.reebok.com (official site, from public records) · can the AI crawlers read the site? Checked by code, not by a model.

AI assistants can read pages when answering (robots.txt):ChatGPT, Claude, Perplexity, Google, Copilot and Mistral can all fetch your pages when a person asks about you.
AI models may train on the site (robots.txt):No training crawler is blocked, so future model versions can learn about the brand from its own pages.
llms.txt for AI assistants:Present - AI tools get a curated summary of the site.
Homepage reachable:Loads over HTTPS.
Structured data (schema.org):No JSON-LD found - machines have to guess what the company is.
Title and description:Both present and descriptive.
Sitemap:Listed in robots.txt.
One live question to one assistant, asked by PollyX on Oct 15, 2026 and asked again about once a month. Assistants answer differently every time, so this is a sample, not a score. The full check asks 12 buyer questions of nine assistants and records every page each one reads. How AI visibility is measured

Is Reebok the first recommendation, and how is it described?

That was one question to one assistant. The full check asks nine assistants 12 buyer questions each, shows where Reebok is first, listed or absent, who is named instead, which pages the assistants read, and what to publish to change it.

Run the full check · €16.99 Ask it yourself, free
Looking for what real people say? See the Reebok brand sentiment snapshot.

What AI says about other brands

PumaUnder ArmourNikeAdidasWayfairDepopTemuEtsy