Opens Oct 17.

AI visibility

What AI assistants say about Puma

We asked ChatGPT

“What are the best sportswear brands? Which would you recommend and why?”

Puma was not mentioned at all

It recommended instead:

NikeLululemonASICSHOKABrooks

“Short answer - there’s no single “best” brand for everyone. The right sportswear brand depends on what you do, your budget, fit/size needs, and whether you care about sustainability or fashion. Below are the top brands by category, why they stand out, and quick recommendations to help you choose. (Sources reflect the market and reviews in 2026.) Top picks by category (what they’re best known for) - All‑around perform…”

One live question to one assistant, asked by PollyX on Oct 15, 2026 and asked again about once a month. Assistants answer differently every time, so this is a sample, not a score. The full check asks 12 buyer questions of nine assistants and records every page each one reads. How AI visibility is measured

Is Puma the first recommendation, and how is it described?

That was one question to one assistant. The full check asks nine assistants 12 buyer questions each, shows where Puma is first, listed or absent, who is named instead, which pages the assistants read, and what to publish to change it.

Looking for what real people say? See the Puma brand sentiment snapshot.