Checking a rival with the same questions
Start a check on a competitor with your questions, with the brand names swapped, so the two checks compare like with like.
1 min read · Updated 23 October 2026
Start from your own check
At the top of a completed check, Check a rival with the same questions offers up to three rivals the assistants named most. Click one and the new check form opens pre-filled:
- the same questions, with the rival as the subject wherever your brand was named;
- your brand added among the rival's competitors;
- the same category and market.
Edit anything before running. The rival check costs a plan check or 1 credit like any other.
Comparing the two
Once both checks exist, your check shows You against [rival], when each of you is asked about: the score and first-recommendation share side by side, how many questions each of you leads, how much of what AI read was each brand's own site, and the score per assistant. Rivals you have already checked in the same market drop out of the suggestion chips.
Even without a second check, your own check usually includes a question-by-question comparison with the rival the assistants named most.
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- Editing the questions a check asksChange the questions before a check runs, get suggested questions, keep several named question sets per brand, or edit later from the Prompt set dialog. Every edit saves a new version, and earlier checks keep the version they ran.
- Reading your AI Visibility resultsThe 0 to 100 score, the margin of error, the question-by-assistant matrix and the chapters of a completed check.
- Running an AI Visibility checkEnter your brand, category and market, review the 12 questions, and run. It costs a plan check, 1 credit or €20.99; the first result lands within about an hour.