Sentiment reports
Set up a report, choose what it covers and read what comes back.
11 articles
- Filling in the new report formEvery field on the New Sentiment Report form: what it does, what is required and the limits.
- Choosing what a report covers: brand, product, person, topic or campaignThe subject type tells PollyX where to look and how to frame the report. A product report reads reviews; a campaign report reads the hashtag's own feeds.
- Reporting on a single marketEnter a market and choose "only" to build the report from that country's news, forums, reviews and social posts alone.
- Customers only, or employees too?Comprehensive adds employee and workplace reviews, labelled separately. Consumers only leaves them out entirely.
- Avoiding mix-ups with similar namesUse Also known as for other names your brand goes by, and Not about for things that share its name. The suggestion card can fill both for you.
- Asking the report a specific questionWhat you write in "What do you want to know?" is answered directly in the report's first chapter, with the evidence behind the answer.
- How long a report takesMost reports are ready in about 15 minutes. You can close the page: you get a notification and an email with the PDF when it is done.
- Reading your reportA tour of the six chapters, from the verdict and the score to the evidence, plus the trend and comparison cards on follow-up reports.
- How the 0 to 10 sentiment score worksOne number for the balance of public opinion: 7 to 10 positive, 5 to 7 mixed, below 5 negative. Best read as a direction and a trend.
- Asking Polly about your reportAsk Polly questions about a completed report and get answers drawn only from that report's own data and quotes. Included at no extra cost.
- Re-running a report and tracking changeRun a new report on the same name to get a trend line and a "what changed" comparison, or turn on monitoring to re-run it on a schedule.
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